Safe Streets Topeka/Shawnee County and Rossville Safe Streets are proud to partner to offer a new campaign called "101 Ways." This campaign is aimed at getting parents/caregivers to talk with their children about alcohol.  Parents and caregivers are the leading cause in their children's decision not to drink and it's essential for parents to begin the conversation early (as young as nine) and have it often. 

Alcohol often can be a hard subject for parents to talk about with their kids. How do I begin the conversation? What do I say? I don't want to give them ideas ... All of these questions and thoughts are something all parents/caregivers encounter. However, it is very clear that having a conversation with your children and letting them know your expectations will help them in their decision not to drink.

"101 Ways" is a campaign aimed at parents/caregivers that shows it doesn't matter how you talk to your kids about alcohol. It just matters that you have the conversation.

101 Ways Public Service Announcements

#56 Tea Party

#24 Slang

 What You Can Do

  • Talk early. Talk often.
  • Be a positive adult role model.
  • Be aware of risk factors.
  • Support your kids, and give them space to grow.
  • Be prepared. Your child may become curious about alcohol; he or she may turn to you for answers and advice.
  • Use “natural” opportunities, such as dinner time or while doing chores, to start open, honest conversations about drinking.
  • Work with schools, communities and civic leaders to protect children from underage alcohol use.

Share Your Scenario

Other parents/caregivers, just like yourself, need to know that they are not alone in having difficulties speaking with their children about underage drinking. Help spread the word about ways to speak about underage drinking, by creating your own scenario, and sharing it with your social circles. Help start the next conversation between a struggling parent and an underage child.

The 101 Ways social campaign is an eye catching way for you to let parents and caregivers know that there are resources for helping parents talk to their underage children about alcohol. Create your scenario and let others know that there are resources to help them talk with their children about underage drinking.

Serious Consequences

Over the last few decades, experts have learned much more about the dangers of kids drinking alcohol. Underage drinking has many serious risks. Kids who drink alcohol are more likely to:

  • Use drugs;
  • Get bad grades;
  • Hurt themselves or someone else;
  • Have unwanted or unprotected sex;
  • Make bad decisions; and
  • Have health problems.

Ways You Can Get Involved

Underage Drinking Task Force

Power of Parents


Talk They Hear You Campaign Resources

Go to top